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Marketing

Always visible to the right candidates.

With a mix of continuous employer branding and targeted job marketing, we create data-driven campaigns that reach, activate, and encourage the right people to apply.

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You don't find good candidates with isolated campaigns, but with a well-founded approach. We ensure that your organization is continuously visible to the people you want to reach, with campaigns that resonate, activate, and deliver results.

We don't focus on the masses, but on the type of people who really suit you. Through target group segmentation, we tailor the message, tone, and channels to the target group you want to attract. This allows us to create campaigns that are more personal, relevant, and effective.

With a smart mix of always-on employer branding and targeted job marketing, we build a constant stream of attention and applications. Data-driven, creative, and fully tailored to your employer brand.

Smart campaigns that attract the right candidates

Effective recruitment marketing starts with insight. We analyze the target group, search behavior, and channels where your candidates are active. Based on this, we develop campaigns that stand out, appeal, and convert.

We combine smart data with creative content. Think social advertising, performance campaigns, and ongoing employer branding. This way, you remain visible to both latent and active job seekers.

Our approach is scalable and continuously optimized. We measure, learn, and adjust so that each campaign performs better than the last. Always with one goal in mind: to attract the right candidates on a structural basis.

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What are the benefits of Recruitment Marketing?

Recruitment marketing not only attracts more candidates, but also better ones. By maintaining a constant presence among the right target group, you build trust, recognition, and interest even before anyone is actively looking for a job.

You benefit from a constant influx of relevant candidates, lower recruitment costs, and less dependence on external agencies. What's more, you gain insight into what works. Campaigns become measurable, scalable, and increasingly smarter.

The result is sustainable growth of your talent pool and a stronger employer brand that continues to stand out in a competitive labor market.

Organizations that grow with our campaigns

What does effective recruitment marketing cost?

Recruitment marketing consists of components that reinforce each other. Employer branding helps you build brand awareness as an employer among a relevant target group, while job marketing activates your target group with targeted campaigns for specific vacancies. Together, they ensure a better position in the market, enabling you to recruit the right people more quickly.

Employer Branding

Starting at €1,450per month

Strategic brand positioning
Story and content strategy
Creation of brand content
Activation through appropriate channels
Analysis and optimization

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Job Marketing

Starting at €1,950per month

Target group and vacancy analysis
Campaigns on the right channels
Creation of promotional advertisements
Conversion optimization
Reporting and adjustment

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Campaigns with results?

Whether you want to create more visibility on a structural basis or attract the right candidates more quickly, we can help you with campaigns that deliver results.

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What clients often want to know

Which channels do you use for campaigns?

That depends on the target group and the type of vacancy. We advertise on platforms where candidates are really active, such as Instagram, LinkedIn, Reddit, and TikTok.

In addition, we run campaigns on relevant websites and apps that match the interests of the target group. This allows us to reach candidates exactly where they are.

Do you work with temporary or ongoing campaigns?

Both. We combine continuous employer branding for long-term brand awareness and visibility with targeted job marketing to draw attention to specific (temporary) vacancies.

Can you also help with content creation for campaigns?

Yes. We develop all the necessary resources: from images and videos to copy and landing pages. Everything is in line with your brand identity and focused on activation.

How do you measure the success of campaigns?

We continuously monitor performance via clear dashboards. This allows you to see exactly how much reach, clicks, applications, and other conversions a campaign generates. Where possible, we also measure website visits from the campaign by tracking your website. We use this data to continuously optimize our approach.

What are the benefits of recruitment marketing for my organization?

Structural visibility among the right target groups, a larger talent pool, lower recruitment costs, and a continuous influx of relevant candidates. And all this with lower recruitment costs and more control over the quality of the inflow.